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“Who is our customer” board slide — a template that can handle questions

A one-slide structure for defending segmentation and GTM choices to the board. Print or save it as PDF, then fill it with data you can stand behind.

CEOCMO before the boardCPO
Fill with Segmentable data

Free template · source-backed project from $79

Template

“Who is our customer” slide — structure

One slide, four blocks, and a row of numbers. If a field cannot be filled, that is the gap the research closes.

Each field is a question the board will ask. Source-backed answers are assembled by the Dominate project: the numbers on the slide will click through to raw evidence.

What you will get

  • Proven slide structure: segment → need → why us → channels → numbers
  • Prompts for which numbers the board will ask about and where to get them
  • Printable version and PDF via the button below
  • Fill with source-backed data from a Segmentable project

How it works

  • 1Save the template with the “Print / to PDF” button
  • 2Fill it by the prompts — each field answers a board question
  • 3Weak spots become visible immediately; a Segmentable project closes them
Segmentable

Board-slide template — get it now

Free template · source-backed project from $79

Fill with Segmentable data
Where next

Go deeper

Case: defending a decision to the boardHow evidence worksChecklist two weeks before the board

Frequently asked questions

Why is it free?

It is a short slice of a real study: we show the method and depth on your example. If the approach proves useful, full formats are paid.

What happens after the request?

The system gathers data for your request and sends the result by email. No sudden sales calls — only if you ask for one.

How real is the data?

The same open market data as in full studies — just a smaller slice. Every number clicks through to its source.

Glossary

Open market data
The public traces every market leaves: company websites and materials, customer reviews, job postings, media coverage, catalogues. We collect only what is available to anyone online.
Explore, Focus, Dominate
The names of Segmentable’s three research formats — from a quick check (Explore) to detailed work (Focus) and a full sweep of the market (Dominate).